🎯 Turning Ink into Inbound: Built a 12.4K-Strong Community & 200+ Qualified Leads for OZ Tattoo

When OZ Tattoo wanted more than just social buzz—they needed consistent, qualified leads—I designed and executed a full-stack marketing engine powered by automation, community, and content that converts.

🛠️ What I Built:

• 💬 Instagram DM Automation – A 24/7 lead-gen assistant that responded to FAQs, qualified prospects, and directed them to bookings seamlessly.

• 👥 Facebook Community Growth – Scaled from 0 to 12.4K members in just 3 months with authentic, conversation-first content.

• 🔁 Integrated Funnel – Connected IG content, group engagement, and DMs into a unified system that fed directly into the booking pipeline.

🚀 Key Outcomes:

• 🎯 200+ pre-qualified inbound leads generated organically.

• 📈 4x increase in DM replies and IG Story engagement.

• 🗣️ 90% of new clients came through community interactions or IG conversations.

• 💸 Slashed dependence on paid ads by building a self-sustaining lead engine.

📊 KPIs Tracked:

• 📌 Community growth & engagement (group joins, comments, post reach)

• 📬 DM replies and conversion to bookings

• 🧲 Lead volume & quality (inbound-only)

• 📅 Consult bookings via automated flows

⚙️ Tools & Platforms Used:

ManyChat · Instagram · Facebook Groups · Canva · Zapier · Meta Business Suite · Google Sheets

Summary:
I didn’t just help OZ Tattoo grow—I built a scalable, automated ecosystem that turned conversations into conversions, and a community into loyal clients. ✨